In this modern era, everything has grown digital. Your business will ruin if you don’t take steps to digitize it. The reason for this is simple; you will never have enough potential to compete with your opponents. Through digital ways, they will leave you behind them. So, it’s the need of the hour to grow your business digitally. To do so, you need to design a website for your business.
Whether you design your website by yourself or hire the services of web design companies in New York, the website must be compatible with your business. It contains several features. These features allow the users to view different products and services of your company. Moreover, they can buy products or hire your services directly from your website. It’s totally up to you to represent your products or services to users.
Sometimes you need to show some specific product, offers, or coupons via some pop-ups. All these come under the lightbox when you design a website. Wait a minute; don’t you know what a lightbox is in a web design? Don’t worry; in this post, you will find everything about the lightbox. Read this post to know about the lightbox, its working, uses, importance, and everything else you should know abt.
What is a Lightbox in Web Design?
Lightbox is actually a popup that displays on top of your website when users are visiting it. This popup is of a particular type. It hides or blurs the content present on your website. However, it doesn’t blur the whole screen; it remains clear from the edges. When it blurs the main content, it makes the users focus on it. As a result, you will get some practical results as you have delivered what you are willing to deliver to your visitors.
What is the Difference Between a Lightbox and Normal Popups?
This is the first question to arise in your mind after knowing the basics about the lightbox. If both are popups, then why are we using the term lightbox? The difference is very obvious. Popups are regular displays over the content of your website that your user can remove by clicking anywhere outside the popup block.
Contrary to it, a lightbox is a superior type of popup. It does not allow the user to close it unless you have set a time for it to be removed. It confined the users to read itself at least once. As a result, its job is done as the advertisement, announcement, or anything else you want to deliver has been delivered and focused on by users as well. In short, it confined users to focus on it at least once.
Why You Need to Use a Lightbox
As mentioned earlier, it is used to grab the attention of users. When users don’t have access to the content of your website due to a popup, they give some time to it. Following are some general cases when a lightbox is used.
- You have launched a new product and are willing to introduce it to your customers. You will do so by showing it via a lightbox. Every user will know about it.
- You have set some offers on specific products or services. You can show them via lightbox to make them considered by the users.
- The lightbox can also show specific coupons regarding discounts.
- You can also announce something via a lightbox. For example, if you are willing to announce about some mishaps due to technical issues, you can do so via a lightbox.
Importance of a Lightbox
At the moment, the primary concern of all of you is whether it’s worth adding a lightbox when designing a website or not. You will get the answer by knowing its importance. A lightbox will grab users’ attention and definitely, some of them will consider it as well.
For example, you have shown a lightbox regarding the launch of a new product by your company. So if 100,000 users visit your website per day, at least 3000 of them will buy that product. This is with an ordinary and average performing lightbox. You have to focus on two things. One is visitors, and the second is the performance of the lightbox. You will get the desired results.
Takeaway
We believe the above post has cleared all your queries regarding lightbox in a web design. If you, too, are willing to grab your users’ attention, hire a web designer and add a lightbox to your website. It will for sure improve the subscription and sales.
